As part of their new ground-up development in Riverton, Utah, it was important for Cinemark to create a unique way to welcome guests. By partnering with a local artist Jill De Haan to activate a large-scale mural at the theater entrance, not only did Cinemark drive impact but also showed their authentic commitment to the local community in which they reside.
Jill De Haan grew up in the glorious mountains of Utah making bows & arrows and collecting unusual rocks. She reveled in her grandparents massive garden and workshop and drew artistic inspiration from the vintage items in their home, many of which she now keeps in her own home. Her work today often combines illustration with lettering and nature.
Jill loves learning about natural history, woodcarving, consuming all forms of coffee and looking up insects and plants everywhere she goes. She specializes in lettering and illustration and loves exploring different mediums in both areas.